Yahoo announces its latest mobile news-focused app

PUBLISHED BY
Laura Gomez



TAGS:


7 years ago




CEO Marissa Mayer took the stage at the Consumer Electronics Show (CES) in Las Vegas and announced the new app,

CEO Marissa Mayer took the stage at the Consumer Electronics Show (CES) in Las Vegas and announced the new app.

It appears that Yahoo has finally decided how it will engage Summly, the mobile news-focused  app developed by the British teenager Nick D’Aloisio and later acquired by the tech firm for $30 million in 2013. The news summary platform is conceived to become Yahoo News Digest, a free app which will offer two daily news updates, each showing nine summaries of stories posted by across publishers in the web.

What about it?

The mobile news-focused  app will present each article illustrated with “atoms”, which are media content windows that expand upon the story and can include extra data such as images, videos, infographics, tweets, and even snippests from Wikipedia. The teenager developer D’Alsoisio and Yahoo CEO Marissa Mayer took the stage at the Consumer Electronics Show (CES) in Las Vegas and announced the new app, describing its future stories as algorithmically produced, but editorially curated. They considered the news summary platform as a perfect blend of technology and journalism. In addition, Yahoo News Digest aims to encourage reading by monitoring how many stories users receive each day and scoring their progress.

More releases

Alongside the news summary platform, Mayer also disclosed two new digital magazines: Yahoo Food and Yaho Tech. Both sites will be powered by Tumblr’s blogging platform and will feed their content from Yahoo News. Mayer underscored that the project’s direction pointed at adding content from other sources and that the firm has recruited several big firms form the United States’ media to create original content and enhance Yahoo’s profile online.

Yahoo Tech is being directed by David Pogue, a former columnist for The New York Times, at the same time that former CBS News host Katie Couric will be joining the firm as a ‘global anchor’. The latter jumped on-stage and praised Yahoo for its pursuit of authentic journalism. She affirmed that accuracy has been the casualty of immediacy and that reporting has being replaced by linking. Moreover, Pogue has stressed that Yahoo Tech’s will focus on clarity and will be a jargon-free site. “The first language we are going to speak is called English; it’s called human,” he said.

The two magazines along with Yahoo News Digest will be supported by Yahoo’s extended focus on ‘stream ads’, which are messages from different companies that come into view in content streams alongside user’s posts. Since Twitter and Facebook have already achieved clear success by using this model, Yahoo has decided to join the club with Tumblr’s Sponsored Posts. However, the firm’s ad revenues have somehow slipped over 2013. Analysts will be certain about Yahoo’s performance throughout last year when the fourth-quarter earnings report is presented later this month.

Laura Gomez

Recent Posts

Visa takes over Swedish fintech Tink in €1.8bn deal

Visa takes over Swedish fintech Tink in €1.8bn deal

: Visa is committed to perform better in the field of open banking sector by combining its networks and Tink’s modern technologies.
9 hours ago
BP Invests $7 million in Electric Vehicle Charging Technologies

BP Invests $7 million in Electric Vehicle Charging Technologies

Investment in IoTecha is linked with BP’s intention to produce over 70,000 public EV charging points globally by 2030
10 hours ago
Elon Musk’s Starlink satellite internet set to cover the globe soon

Elon Musk’s Starlink satellite internet set to cover the globe soon

Starlink, the satellite internet unit of Elon Musk’s SpaceX, will most likely be able to provide global coverage by September, according to the company’s president Gwynne S
1 day ago
At the next Krispy Kreme IPO, the donut maker aims to raise nearly $4 billion

At the next Krispy Kreme IPO, the donut maker aims to raise nearly $4 billion

Krispy Kreme, the popular donut chain, aims raise roughly $4 billion as it makes one of the biggest IPO debuts at the NYSE.
1 day ago
Panasonic hopes Blue Yonder acquisition will improve its software woes

Panasonic hopes Blue Yonder acquisition will improve its software woes

Most Japanese major companies, which at one time were leaders in consumer electronics, are struggling to find their feet in a world that has moved to digital software. Electronics
2 days ago
Ikea and Rockefeller Foundations to raise $10 billion for renewable energy projects in poor countries

Ikea and Rockefeller Foundations to raise $10 billion for renewable energy projects in poor countries

The Ikea and Rockefeller foundations are jointly launching a $10 billion fund to promote small-scale renewable power projects in developing nations. Both
3 days ago