Home Posts Tagged "social media"

social media

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What originally began as a social media portal to connect people living in the same vicinity has now become a medium of sharing news …

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Facebook is that platform which took the trend of social networking to a different level altogether. Even though Facebook was not the pioneer of …

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At the point when the fall TV season commences and Facebook users all around the nation are making up for lost time binge-watching their …

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Twitter just made an entry into mobile advertising with a deal with Omnicom worth US$230m which will integrate Omnicom’s Accuen programmatic ad buying platform …

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Social media is one again in the limelight. This time it is because of the supposed Sharpie parties that seem to have gained popularity as a new form of protest in the state of California, mostly by individuals who are disconcerted regarding the ongoing pace of home foreclosures.

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Media mogul Rupert Murdoch has been on Twitter for the past week, tweeting commentary on politics, family and work. In just 48 hours, Murdoch amassed over 45,000 followers, and currently has over 120,00o followers. Industry Leaders like Murdoch, with influence in business magazines such as ours, ought to be on Twitter too (if not already). Here are a few things industry leaders can learn about social media from moguls like Murdoch

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The New Year is already here with a blast and industry leaders have a long to-do list laying on the desks. It seems that 2012 is going to be a better year for industries to perform. Well, the question that arises in mind is – can 2012 turn around and get worse for the businesses? Doesn’t seem though, it actually could, in spite of the rebounding economy.

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Content marketing involves all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases. So anything from corporate blogs to newsletters, from social media content to press releases, all counts as content marketing. Don't be so naive as to say your customers don't read! Your website would be nothing but pictures if your customer base didn't read.

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Social media is a constantly changing realm, with tons of different sites coming and going, catering to different niches, and trying to offer something the others don’t. The latest entrant in social media is a site called Linkscube, which combines job boards with the chance to network for the purpose of professional networking and development with industry leaders.

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There are over 135 million users on LinkedIn, and despite it being the third largest social network, LinkedIn still seems like that social network in the corner that people forget is there. That's why having a LinkedIn company page is so crucial. Have your sales team send prospective customers to the page to check out new products and services. Add status updates in a location that few others are doing so.

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We’ve all figured out how deeply integrated social media has become with all aspects to life, from business development to extremely personal stuff. And …

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