Marketers of sugary drinks still aggressively target U.S. children, report finds

Marketers of sugary drinks still aggressively target U.S. children, report finds

By Carrie Ann - Nov 21, 2014

Even though Beverage companies like Coca-Cola and PepsiCo have pledged to advertise less to children, they still continued to remain a key target for marketers through various oth

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Return of the World’s Fastest, Insane and Fiercest Motorsport: Red Bull Air Race World Championship 2014

Return of the World’s Fastest, Insane and Fiercest Motorsport: Red Bull Air Race World Championship 2014

By Anna Domanska - Apr 24, 2014

The Red Bull Air Race World Championship is back in the skies in 2014! The seven-race World Championship is set to stage in six different countries, the first of which was held in

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Starbucks Enters the Energy Drink Market

Starbucks Enters the Energy Drink Market

By Dhwani Shah - Mar 22, 2012

Starbucks is about to bump heads into the Red Bull. Yes, Starbucks is eager to dip its influential, if not omnipresent coffee mug now into the $8 billion energy drink category.

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Red Bull Co-Founder Chaleo Yoovidhya Dies

Red Bull Co-Founder Chaleo Yoovidhya Dies

By Aubrey Chang - Mar 20, 2012

Thailand’s third- richest man, Chaleo Yoovidhya, co-founder of the energy drink Red Bull, which is popular with partiers, students, truckers and athletes around the globe, has di

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