The big day has come. On the 21st of May, Microsoft Corp. is due to present its Xbox 720 game console as the tech giant aims to win a bigger market share in the gaming market. The new Xbox 720 game console is expected to help the company strengthen its position in the market which has been dented by the emergence and growing popularity of mobile devices. But the fact is that Microsoft Corp. will witness also stronger competition from Sony Corp. which is due to launch its new PlayStation 4 in June. The competition gets tougher not only in the computer gaming industry, it gets tougher in the console market as well.
After ages of rumors, Sony Corp. has finally announced its new videogame console – PlayStation 4 which will be stuffed with social features. Even though the Japan’s electronics maker hopes that its new product will get it back on top, PlayStation 4 will undoubtedly face stiff and fierce competition from mobile devices such as smartphones and tablets. But fans of former videogame consoles of Sony Corp. cannot wait to put their hands on the brand-new device.
At last Sony Corp. has launched the redesigned Sony PlayStation Store for its customers in Europe, North America and Brazil. The launch of the updated Sony Playstation Store was, however, delayed than it had originally been intended. Yet the customers’ reaction has been largely positive.