The Facebook and Google Deal: The Blueprint of an Antitrust Investigation
Across Asia, Europe and the US, governments are reviewing laws to regulate how big tech companies operate. They are also filing and considering a number of antitrust investigations
Online Advertising will Account for More than 50% of Global Ad Spending in 2021
Zenith’s Advertising Expenditure Forecast reveals that internet advertising will account for 52 percent of the global ad spending in 2021 – a 5 percent increase from the 47 per
Is Digital Age Burying the Advertising Industry?
On May 12 at the 4A’s annual conference in 1994, Ed Artzt, the CEO of Procter & Gamble, America’s biggest advertiser, delivered a sensational speech that is still buzzing i
