The Centre for Environmental Health has said that PepsiCo Inc. (NYSE:PEP) has not removed a high levels of a carcinogen from its formula, despite the company’s assurances that it has removed the formula. CEH tested samples of Pepsi purchased from California and 10 other states and found a cancer causing chemical called 4- methylimidazole, or 4-Mel which forms during the caramel colouring process.
In a new expression of social responsibility, the giant lifestyle product maker, Coco-Cola Co., has announced a host of measures to tackle allegations propagating obesity to consumers. It will focus on higher-visibility of the calorie counts of its drinks by displaying it more prominently.
And here we go again. The rivalry between Coca-Cola and PepsiCo seems to be endless and India is a new battlefield of the two soft-drink giants as PepsiCo Inc. will sponsor the Indian Premier League which is due to start on the 3rd of April. The move is aimed at winning a bigger market share in the fast growing India and the sponsorship of the cricket tournament is expected to help in that as the game is almost a religion in the South Asian country. PepsiCo Inc. reposes hope in the title sponsorship for five years staring in 2013.
The Coca-Cola Co. and Sanofi SA decided to start a venture to launch a line of ‘beauty drinks’ in France. The 50-50 partnership aims at diversification of products and entering a new market for both the Coca-Cola Co. and Sanofi.
Newspaper ads run on Wednesday, and supported by nutrition experts and consumers, urged the fast food chain, McDonalds’, to put childrens’ health first, and …