Sony Takes Inspiration from Big Brother: Creates SmartBand that Digitally Tracks You 24×7

Presented at MWC, Barcelona the Sony SmartBand is a soft and flexible wrist wrap which goes beyond fitness. The SmartBand syncs with Lifelog mobile app in order to record wearer’s activities and can be defined much as a lifestyle tracking device.

The SmartBand is waterproof and extremely light in weight. It is estimated to cost around 130-150 Dollars and will be released in 60 countries in March

The SmartBand is waterproof and extremely light in weight. It is estimated to cost around 130-150 Dollars and will be released in 60 countries in March

The SmartWear Experience

The wristband has a pouch to place the Orb tracking unit inside it. It acts as a pedometer and tracks the steps of the user. The band goes beyond typical activity tracking and much of a digital log by tracking the wearer’s sleep, location and other social media data 24×7.

The wristband has a pouch to place the Orb tracking unit inside it.

The wristband has a pouch to place the Orb tracking unit inside it.

The SmartBand communicates with the Lifelog app (paired via Bluetooth) and sensors such Facebook, GPS, and other installed apps in the phone to track wearer’s photos, music, current location, browsing history etc. The app will save books wearer has read, music, websites visited and present it the next time wearer visit it again. The band will measure wearer’s sleep cycle and wake him/her up at the ideal time each morning. It will notify users of calls, texts, and social media activities that happen daily.

The SmartBand is waterproof and extremely light in weight. It is estimated to cost around 130-150 Dollars and will be released in 60 countries in March. It is first expected to come in black, with more colors following after the launch.

 

 

Carrie Ann
Carrie Ann is Editor-in-Chief at Industry Leaders Magazine, based in Las Vegas. Carrie covers technology, trends, marketing, brands, productivity, and leadership. When she isn’t writing she prefers reading. She loves reading books and articles on business, economics, corporate law, luxury products, artificial intelligence, and latest technology. She’s keen on political discussions and shares an undying passion for gadgets. Follow Carrie Ann on Twitter, Facebook

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