- Daily Zen
For a company of any given field to achieve progress at a stagnant rate, it is important for the organization to have the right leader. If yours is a well-established company, then the board of directors is in charge of making the decisions and penning down strategies. This is why all companies are paying special heed to the quality of members that are a part of this panel. The ride-hailing firm Lyft announced on Monday that a new member is joining its panel. This member will have the authority to function independently from the board as well. The person appointed to join the Lyft Board of Directors is Valerie Jarrett, who was part of former President Obama’s team as well.
Lyft has been a part of the ride-hailing market for a while now but its demand and progress is on a rise these days. One of the major factors behind this is the downfall of its main rival, Uber. With a number of scandals under its name in the previous year, customers prefer Lyft in place of Uber. This increasing demand has shown considerable results as well. Within a few months, the company has already crossed the number of rides it had carried out in 2016. The reach of these cabs has also spread out. Now more than 80 percent of the U.S. locations can order a Lyft. Apart from this, the company also offers high-end luxury cars to cater to the rider’s demands.
Valerie Jarrett has been a part of the Obama administration throughout his eight-year long tenure in the White House. Mainly she was the senior advisor and also Obama’s assistant for intergovernmental affairs and public engagement. Her previous credentials itself give us an idea about her efficiency. Before joining the White House administration, she has led various private and public firms as well. Jarrett was also the Commissioner of the Planning and Development sector of Chicago city. This means that she has enough experience to guide the company regarding urban transportation.
This new addition to the Lyft Board of Directors is the second woman to be on the panel. The ride-hailing firm welcomed Jarrett to their team through a post on its official blog. The CEO of the company, Logan Green believes that Jarrett will be helpful in guiding Lyft work in collaboration with public transit agencies. Such a step can enable upward mobility in the form of transportation. This will ultimately lead to the reduction of congestion which will be better for all urban areas.