Google Glass makes its way in to the Airline Industry

Virgin Atlantic is working with SITA, the IT Company specializing in air transport industry on a six-week trial project. Employees at Heathrow airport terminal 3 will wear either Google Glass or Sony’s SmartWatch 2 as a part of the service for top-of-the-top flyers travelling to the Upper class wing to have faster access to passenger data.

Google Glass makes its way into the Airline Industry

Google Glass makes its way into the Airline Industry

The airline and travel industries have never been in the forefront for adopting latest technology. However, lately expects have been viewing Google Glass as a potential benefiter in providing better customer service. Google glass or Sony’s Smartwatch will be connected to the concierge dispatch app and Virgin’s passenger service system. The app will send passenger data directly to Google glasses or watch at the start of the check-in process of passengers at their arrival. Airline staff will be able to start the check-in process for passengers, update them on their latest flight information, on the weather and local events at their destination as well as use Glass for foreign language translation. The move comes as a part of effort to put glamour back into air travel. The Airline said that the technology could also notify passenger’s dietary and refreshment preferences. It could also help airlines collect data on their customers; create a more personalized experience to translate them into more loyal customers. Depending on the outcome of the London test, Virgin may potentially expand the use of Google Glass across its network. 

Richard Meryn
Richard Meryn, Associate Editor Industry Leaders Magazine (www.industryleadersmagazine.com)

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