BigMac Challenges Pho Banh Mi: McDonalds opens its first outlet in Vietnam

With its latest addition McDonalds now operates in 119 countries.

Located in District 1 of Ho Chi Minh City, Vietnam’s commercial center is America’s symbol of capitalism. The McDonalds branch is a 24hr drive through service and will be featuring some of its usual menu classics as well as additional items to cater local tastes.  Menu items are priced at an average $1.90-2.84

McDonalds opens its first outlet in Vietnam

McDonalds opens its first outlet in Vietnam

Vietnam presently plays hosts to other western fast food chains such as Subway, Starbucks, Burger King, Domino’s Pizza and KFC. The move highlights Vietnam’s hunger for Western consumer brands and the attractions for foreign investors. Despite the Vietnamese economy’s recent slowdown, foreign brands consider Vietnam as one of Asia’s largest consumer with significant untapped potential.

The McDonalds will be run by Prime Minister’s son in law – Henry Nguyen who worked at a McDonald’s restaurant as a teenager in United States where his family fled at the end of the war.

Carrie Ann
Carrie Ann is Editor-in-Chief at Industry Leaders Magazine, based in Las Vegas. Carrie covers technology, trends, marketing, brands, productivity, and leadership. When she isn’t writing she prefers reading. She loves reading books and articles on business, economics, corporate law, luxury products, artificial intelligence, and latest technology. She’s keen on political discussions and shares an undying passion for gadgets. Follow Carrie Ann on Twitter, Facebook

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