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Artega Automobil GmbH & Co. KG: Experienced management and solid financing
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By building a new automotive plant at its headquarters in Delbrück in Westphalia, the Artega Automobil GmbH & Co. KG has created the optimal conditions for the mass-production of the Artega GT. Two structures in typical Artega design, with a manufacturing area covering 4000 square meters, announce the presence of the new automobile brand. The manufacturing and final assembly plant is where the vehicles are actually made, while the global marketing and customer service departments are headquartered in the adjacent Brand and Sales Center.

Founded in early 2006, Artega Automobil GmbH & Co. KG has set the goal of marketing extraordinary, fully equipped sports cars that are also perfectly suited for everyday use. To this end, the company has constructed a new automotive plant in Delbrück capable of producing up to 500 units per year. Tresalia Capital acquired 100 percent of Artega in December 2009.

Expert management team headed by Peter Müller

Peter Müller (50) took over the leadership of Artega Automobil GmbH & Co. KG on October 1, 2010. His predecessor Dr. Wolfgang Ziebart (60) has joined the company’s advisory board, which previously comprised exclusively a group of Mexican investors, and will also focus his attention on developing a new hybrid version of the company’s sports car.

Peter Müller, who holds degrees in business administration and engineering, served as COO under CEO Wolfgang Ziebert since the company was purchased by Tresalia Capital. Müller has extensive experience in the automotive industry, having worked at Porsche AG from 1985 to 1996 in a variety of positions, including head of product management and sales director for the Boxster and the new generation of 911 models. From 1996 to 1998 he was responsible for corporate marketing and communications at Webasto AG Fahrzeugtechnik. In 2001 he joined the top management of BMW AG and served as head of market, product and pricing strategy. Müller has served on the board of management of BMW Motorrad since 2002; during his time there his area of responsibility ranged from sales and marketing to development and product lines.

Dr. Wolfgang Ziebart has also spent his entire career in the automotive industry. From 1977 to 2000 he filled a variety of positions at BMW AG; most recently he served on the board of management, responsible for research and development as well as sales. Ziebart also served on the board of Continental AG (2000-2004, three years as deputy chairman) and Infineon Technologies AG (2004-2008, as chairman).

“Germany is the perfect place to produce a hand-made sports car,” said Artega CEO Dr. Wolfgang Ziebart. “Made in Germany” is a standard of quality recognized around the world, and the country’s products – especially its automobiles – are popular and coveted the world over. The Artega manufacturing plant and processes live up to the high-quality standards for which Germany is known.

Another component of the lightweight construction concept is the rear module comprising a tube frame of high-tensile steel. The bracket is made of a high-strength steel alloy tested in racing sports. It is surface-treated for long-lasting protection against corrosion. Prior to final assembly, the space frame chassis and the bracket for the engine and transmission are welded together in the so-called “wedding chamber.”

The manufacturing process for the Artega GT is unparalleled in today’s automotive sector, and can only be compared with the individual production of a racecar. The aluminum spaceframe is entirely manufactured in Delbrück. Extruded aluminum components developed especially for Artega are MIG-welded to create an extremely robust frame. The production process conforms to the strict standards applicable to the aerospace industry.

The roof construction functions as a rollover bar and is made of high-strength steel, as is the rear-end module.
Prior to final assembly, the space frame chassis and the bracket for the engine and transmission are welded together in the so-called “wedding chamber.”

In the final steps of the manufacturing process, the vehicle is transported to a neighboring building where the body is assembled. “We don’t want dust produced by sanding to pollute the manufacturing plant,” explained production manager Wilfried Voigt.

On the production line, all components of the Artega are assembled by highly qualified personnel. A quality inspection is performed following each individual work step to avoid difficult and time-consuming adjustments to the completed vehicle. Any remaining imperfections are ultimately revealed in the “light tunnel” and can be corrected immediately. The water test at the end of the process divulges any leaks or defective seams. Throughout the entire manufacturing process, nothing is left to chance, and every customer is assured of an Artega GT that meets the highest standards of quality.

The final assembly of the Artega GT is executed by hand. This makes it possible to accommodate the individual wishes of customers. Practically each and every Artega will be one of a kind. The Artega GT will always be one of the most exclusive cars on the road, even when the full production run of 500 vehicles per year has been reached.

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