Apple to invest €1.7 billion in two green data centers in Europe
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The data centers are particularly meant for supplying power for the online services such as iTunes Store, App Store, iMessage, Maps and Siri.

The data centers are particularly meant for supplying power for the online services such as iTunes Store, App Store, iMessage, Maps and Siri.

US tech giant Apple announced a €1.7 billion plan to establish and operate two data centres, powered entirely by renewable energy. The facilities will be located at County Galway of Ireland and another one at Central Jutland in Denmark.

The US based consumer technology group said the centers are particularly meant for supplying power for the online services such as iTunes Store, App Store, iMessage, Maps and Siri for customers across Europe.

“We are grateful for Apple’s continued success in Europe and proud that our investment supports communities across the continent,” said Tim Cook, Apple’s CEO. “This significant new investment represents Apple’s biggest project in Europe to date. We’re thrilled to be expanding our operations, creating hundreds of local jobs and introducing some of our most advanced green building designs yet.”

In Europe, Apple supports nearly 672,000 jobs in which 530,000 jobs are directly related to the development of iOS apps. After the App Store debuted in 2008, developers in Europe have earned more than €6.6 billion through the worldwide sale of apps and in-app purchases.

Since the last 12 months alone, Apple has added over 2,000 jobs and currently the company directly employs 18,300 people across 19 European countries. In 2014, Apple spent more than €7.8 billion with European companies and suppliers helping them develop Apple products and support operations around the world.

Similar to other Apple data centres, the new centers will operate entirely on clean, renewable energy sources. The tech giant will also consolidate with local partners to build additional renewable energy projects from wind or other sources to provide power in the future.

“We believe that innovation is about leaving the world better than we found it, and that the time for tackling climate change is now,” said Lisa Jackson, Apple’s vice president of Environmental Initiatives. “We’re excited to spur green industry growth in Ireland and Denmark and develop energy systems that take advantage of their strong wind resources. Our commitment to environmental responsibility is good for the planet, good for our business and good for the European economy.”

Both the data centres will cover around 166,000 square metres each and are expected to go online in 2017. For the project in Ireland, Apple will use the land that was earlier used for growing and harvesting non-native trees and restore native trees to Derrydonnell Forest. The project will also provide local schools, outdoor education space as well as a walking trail for the community. In Denmark, Apple will quell the need for additional generators by basing the data centre adjacent to one of Denmark’s largest electrical substations.

Author
Carrie Ann is Editor-in-Chief at Industry Leaders Magazine, based in Las Vegas. Carrie covers technology, trends, marketing, brands, productivity, and leadership. When she isn’t writing she prefers reading. She loves reading books and articles on business, economics, corporate law, luxury products, artificial intelligence, and latest technology. She’s keen on political discussions and shares an undying passion for gadgets. Follow Carrie Ann on Twitter, Facebook & Google.

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