Anti-GMO Menu lands Mexican Grill Chipotle in hot waters

Chipotle_Brandon.jpegOur favorite Chipotle has landed itself in the centre of major food controversy yet again.

Surely, the Chipotle Mexican Grill’s new anti-GMO claims have captivated diners and pushed the stock prices of burrito chain soaring high in the sky, but it has made few customers crying foul.

The Mexican Grill company is sued over soliciting its items under anti-GMO title, they continued allegedly using GMO products despite the claims they advertised for.

The popular burrito chain, proudly announced its menu to be GMO free in April. In San Francisco, an action class lawsuit has been filed against Colorado based company, claiming the use of GMO i.e., Genetically Modified Organisms, in Chipotle after publicly advertising it as GMO free.

The lawsuit that has been filed on behalf of Californian customers after the purchase of Chipotle on April 27, 2015, further alleges that the menu has never been thoroughly GMO- free. It further states that the restaurants provide famous soda brands, which make their drink adding the corn syrup, which again is an ingredient that is often used with GMO corn.

Chipotle produced a disclaimer in past stating that there is, “not much it can do about genetically modified feed given to animals” the food chain uses for its items. It also claimed previously that majority of its item on the menu except for the few items like tortillas are free from GMO.

A press release from the law firm behind the allegation, asserts that the Mexican Grill chain has been economically deceiving all customers with its alleged claims. The chain is marveling off, “healthy-lifestyle and environmentally conscious consumers who are willing to pay premium prices for food that aligns with the consumers’ ethical eating choice.

The lawsuit plans to seek monetary damages for clients. Chris Arnold, a spokesperson from Chipotle comments, “As a matter of policy, we don’t discuss pending legal action, but we do plan to contest this.”

Carrie Ann
Carrie Ann is Editor-in-Chief at Industry Leaders Magazine, based in Las Vegas. Carrie covers technology, trends, marketing, brands, productivity, and leadership. When she isn’t writing she prefers reading. She loves reading books and articles on business, economics, corporate law, luxury products, artificial intelligence, and latest technology. She’s keen on political discussions and shares an undying passion for gadgets. Follow Carrie Ann on Twitter, Facebook

Recent Posts

Amazon to hire a crypto lead, may soon accept payments in cryptocurrency

Amazon to hire a crypto lead, may soon accept payments in cryptocurrency

The product lead will develop the full marketing strategy from customer experience to technical development to launching it.
10 hours ago
Billionaire CEO Elon Musk Shares the Brutal Truth about Life as an Entrepreneur

Billionaire CEO Elon Musk Shares the Brutal Truth about Life as an Entrepreneur

“I would say I’ve had some pretty tough life experiences and Tesla’s probably responsible for two-thirds of all personal and professional pain combined, to give you a sense o
2 days ago
AT&T, Airbnb & UPS among firms to face Akamai’s global outage

AT&T, Airbnb & UPS among firms to face Akamai’s global outage

Global outage causes Akamai Technologies to re-think cyber securities.
3 days ago
GameStop undergoing complete makeover under new chief

GameStop undergoing complete makeover under new chief

GameStop is undergoing a complete revival under new CEO.
4 days ago
Hotel Industry in Japan Grappling with a Wave of Room Cancellations amidst ‘No-Fun’ Olympics

Hotel Industry in Japan Grappling with a Wave of Room Cancellations amidst ‘No-Fun’ Olympics

Hotel room cancellations face a one million challenge after Olympics face troubles in deciding 2020 sessions.
4 days ago
Tokyo Games organizing Committee head says cancellation of Olympics 2020 quite possible

Tokyo Games organizing Committee head says cancellation of Olympics 2020 quite possible

Tokyo Olympic Games 2021 face cancellation threat due to the rising number of Covid-19 cases, says organizing committee head.
5 days ago