With the wearable tech space expanding at an exponential rate, it is no surprise that Amazon has come out with its tech store dedicated to all things wearable.
Even without a wearable device of its own, Amazon's new Wearable Technology store is dedicated to smart watches, activity cameras, wearable cameras, fitness and wellness trackers and other kinds of wearable tech. The web storefront is a one-stop shop where buyers can easily explore the latest in wearable technology and research wearable devices by checking out the description, details, customer reviews, and Q&As.
The store offers customers a selection of items from top brands to choose from such as Samsung, Jawbone and GoPro. In addition, the store also features products from upcoming brands like Basis and Misfit as well as devices that are yet to come from brands like Narrative and Bionym.
The wearable technology has been available to customers for almost a decade, but it is only recently that this segment has captured the imagination of customers with the launch of new and exciting products like smart watches, activity trackers and wearable cameras.
In an effort to guide its customers to know about wearable technology, the new store also features a Learning Centre which includes videos of the products and comprehensive buying guides. These resources offer information about the suitableness of the device, device comparisons and use-case references to help customers find the right product for them. Customers can also make use of the Editor’s Corner to find information about wearable technology industry, its news columns, device reviews and commentaries on wearable gear.
Customers can now shop the Wearable Technology store by category, can compare products and then decide the right device they want to purchase. They will come across the same shopping tools they’ve known and love from Amazon, including its free and fast shipping, Free Two-Day shipping with Amazon Prime, editorial reviews, personalized product approbations, customer opinions and best selling products. Customers can also log into www.Amazon.com/wearabletechnology to know more about the new Wearable Technology store.
Amazons new Wearable Technology store is a clever move for it to catch the wearable wave just as it's started to come up with more advanced devices like the Pebble Steel and Samsung Galaxy Gear 2. Whether Amazon wants to come up with a wearable of its own is still not known. However it has already expanded into a variety of technological avenues like phone, Fire TV streaming and gaming box and may be the next logical step would be wearables.