Soft Drinks News
Kraft’s new liquid Fizzy. MiO water enhancer.
Kraft Foods, America’s largest F&B company, has made a big splash in the billion-dollar water flavouring business, with its upcoming launch of a zero-kilojoule flavour enhancer in the US. MiO (“mine,” in Italian), a zero-calorie, concentrated line of liquid flavorings – from Berry Pomegranate to Strawberry Watermelon – presented in sleek bottles that look like [...]
Christy Gren | Feb 25, 2011 | Comments 5
Encapsula-TEA-d. Competition for Nestlé Nespresso boiling hot..
Just as Nestlé breathed relief earlier this week on winning a court battle to ban a look-alike rival product in its high-margin Nespresso business, it felt a massive jolt with news of a former Nestlé executive launching a new premium tea-making system in obvious competition with the Swiss food group’s own recently launched product, Special.T. [...]
Vrushti Mawani | Jan 13, 2011 | Comments 0
